Black Diamond Agency was brought to life in 2010 in Newcastle, by our founder and Managing Director, Tamara Haddow.

As a foot soldier in the world of events and promotions, she saw first-hand the inefficiencies of up to 10 other agencies she worked for. It was a chaotic process to be booked for work, the account managers were completely unorganised, you would still be chasing for payment months later, the industry was (and still is) rife with non-compliance, and you were always expected to move heaven and earth for the agency yet they never had the time to appreciate the efforts of their staff. And on top of all that, she couldn’t understand how it was beneficial for the brand.

She knew things could be done better so she aimed to create an agency that produced better results for their clients, while at the same time being a top-notch employer for the brand ambassadors.

12 years later, with headquarters now in Sydney, a team of 8 and still growing, we know she was onto something because Black Diamond has grown into an agency that has some of the most loyal brand ambassadors and clients in Australia.

On the outside, we might look like any other agency but on the inside, our clients and staff know we’ve got the secret sauce.

Our company values form the pillars in all that we do:

Demand excellence– we insist on maintaining outstanding quality in all that we do and we will never settle for less.

Continuous improvement– we are never satisfied and strive to be better every day, than the day beforehand.

Commitment– we will do whatever it takes to ensure success for our clients.

Integrity– we will always do what is right by our people and our clients, even when no one is watching.

Enthusiastic– we’re a fun and energetic bunch to work with and we love what we do.

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Meet the Team


Tamara H.

Founder/Managing Director

Professional organiser of people and things. When she’s not working you’ll find her in a ring, honing her boxing skills.



National Staffing Manager

Diana looks after our hundreds of brand ambassadors across the country. She loves learning languages and is originally from Poland!


Tamara J.

Accounts & Admin Officer

Tamara has been with Black Diamond for a decade! She is completely horse-mad and when she’s not organising accounts she trains horses.




Jenny is mum to 3 kids. When she’s not running around after them she enjoys travelling with family and friends and hiking.



Account Manager

Alice is from the UK but is now living in Sydney for 4 years. When she's not working, you'll find her on the beach, or at her fave resto.



Staffing Coordinator

Chelsea looks after our team in Northern NSW, QLD, and VIC. When she's not working you'll find her by the ocean with her puppy!



Recruitment Coordinator

Hope loves meeting new people from all different walks of life. She also loves her extreme sports. A surfer in summer and a skier in winter!



Digital Marketer

Grace is our digital marketer with an infectious laugh. When she’s not optimising everything digital she's at home watching TV.



Sales & Admin Support

Crizel is a mum to a 4-year-old son. When she's not working, she loves to cook and experiment in the kitchen.

We take pride in our compliance.

This protects the brands we partner with and ensures everyone is looked after as they should be.

We hold national public liability insurance, Work Cover insurance in all states of Australia and labour-hire licences in the states that require we have one. We can provide copies of our licences on request.

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