Brand activations
Staff for unforgettable brand experience
Need Boots on the Ground for Your Brand Activation?
Whether it’s a retail pop-up, PR stunt, or experiential campaign, the success of your activation hinges on the energy and charisma of your team.
At Black Diamond Agency, we don’t just send staff – we match you with the right personalities. Our team is handpicked for their communication skills and confidence, ensuring they connect with your audience and embody your brand from the first interaction.
Let us help you turn heads, spark conversations, and bring your activation to life in the real world.
Our Areas of Expertise
Brand Ambassador
Promotional Staff
Mascot
Mascot Minder
Costume Character
Retail Staff
Lead Generation Staff
Supervisor
Team Leader
General Event Assistant
Specialist Delivery Staff
Event Manager
We’re best suited for
Guerilla Sampling
Experiential Marketing
Retail Pop-Ups
Store Openings
PR Stunts
Promotional Events
Movie Premieres
Sporting Events
Street Teams
How do we ensure we have the best staff?
Every candidate undergoes extensive assessment in our recruitment process. We only hire the top 14% of applicants because we want only the best. The recruitment process involves:
- Application assessment – we’re looking at previous job experience and overall suitability.
- Background checks – we check all the essential legal stuff.
- Skills assessments – we test real world skills in Communication and Understanding Instructions
- Personality testing – we’re looking for extroverts to work in our industry.
- One way video interviewing & Q&A – this is so we can assess verbal & written communication skills.
- Reference checking – we check the references of previous employers to ensure they’re the right fit for us and our clients.
Why choose us
1. You’ll get the best staff in the industry. Only the top 14% of applicants make the cut.
2. We execute flawlessly, every time. We’re known for our high-level service, seamless project delivery, and obsession with the detail.
3. We make your life easier. 16 years of experience. Trusted by the industry. You can rely on us to get it right the first time.
And most importantly, we guarantee you’ll be happy with our staff and our service or we’ll refund you.
What our clients say about us
Recent projects
The Paramount Pictures
- Sydney, Melbourne, Newcastle, Wollongong & nationwide activations
- Multi-city campaigns since 2018, activations with mascots, logistics & full event support
- Mascot performers, mascot minders, event managers, logistics support
The Event Space
- Sydney, Melbourne, Brisbane, Gold Coast, Perth, Adelaide & Central Coast
- 1–10+ staff per campaign, 100+ retail activations delivered since 2022
- Brand ambassadors, promotional staff, event managers, hospitality staff
We also specialise in
Or if you're looking for dedicated, long-term staff
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16 years experience. Trusted by the world’s leading brands. If you want the best staff, flawless execution and your life made easy – you’ve come to the right agency.