Case Study:
Children’s Panadol

Client: Children’s Panadol / Edelman
Service: Staffing



Project Information Heading
Location
Melbourne, Sydney, Adelaide, Perth, Brisbane
Goal
To provide brand awareness through consumer education and give away thousands of gift bags with free products.
Details
We have been representing Children’s Panadol on behalf of Edelman for the last 5 years at every Pregnancy, Baby & Children’s Expo nationally. At each expo we have a team of 5-8 staff onsite each day including brand ambassadors, stock runners and a team leader to provide product information to customers, show customers about the different activities we have on stand, give out showbags and answer any product questions.
Our back of house team packs thousands of showbags prior to the expo commencing and on expo days ensure the stand is full of showbags for the brand ambassadors to give out. We provide brand awareness through consumer education and give away thousands of gift bags with free products throughout Melbourne, Sydney, Adelaide, Perth and Brisbane.